VAN HORN AUTOMOTIVE GROUP LAUNCHES DIRECTBUY BY VAN HORN

New vehicle-buying program designed to make selling your car simple, fast and convenient.

Sheboygan, WI – November 2026 – Van Horn Automotive Group, traditionally known for their network of car dealerships throughout Wisconsin, has launched a program to acquire vehicles from the general public. DirectBuy by Van Horn offers consumers a straightforward way to sell their vehicle directly to Van Horn without visiting a dealership, trading their vehicle, or purchasing another one. The program is built to interact directly with a Van Horn buyer versus a dealership salesperson.

With the simple promise, “Sell Your Car. We’ll Come Get It,” DirectBuy by Van Horn reimagines the traditional vehicle-selling experience by putting convenience, transparency and customer confidence first. Consumers interested in selling their vehicle can visit VanHornDirectBuy.com to begin the process in less than a minute. DirectBuy by Van Horn also provides an appealing alternative to selling a vehicle privately, a process that can involve online listings, negotiations with strangers, test drives, payment concerns and complicated paperwork. By working with an experienced buyer from an established, Wisconsin-based company, customers can avoid many of those hassles while benefiting from a secure and personalized transaction.

“We recognize that not everyone looking to sell a vehicle is interested in buying another one,” said Brian Wieland, Used Inventory Director for Van Horn Automotive Group. “DirectBuy by Van Horn was created to remove the pressure and uncertainty people often associate with selling their cars. Our goal is simple: provide a competitive offer, make the process easy and give customers a trustworthy alternative.”

DirectBuy by Van Horn welcomes customers who are exploring their selling options, and purchasing another vehicle from Van Horn is not a requirement. The program can also accommodate vehicles with outstanding loans, with buyers helping customers understand the payoff process. Customers who have received an offer from CarMax, Carvana or another dealership are offered the opportunity to submit that amount and see whether DirectBuy by Van Horn can provide a more competitive price.

Van Horn DirectBuy | Sell your car. We’ll come get it.

About Van Horn Automotive Group

Van Horn Automotive Group, Inc. is a family born, employee owned automotive group with headquarters in Sheboygan, Wisconsin. Founded in 1966 by Joe Van Horn as a single Chevrolet dealership, Van Horn Automotive Group has grown to include 18 automotive dealerships. The group employs over 750 people throughout Wisconsin. For employment opportunities visit the Careers page at https://www.vhcars.com/careers/.

DIRECTBUY BY VAN HORN